How SEO Effects Everything Online
The fact remains that a lot of people that search for something on Google engine assume that by listing a website in the results, Google affirms the website to have beter solution than others. When your website shows up in the organic search results, it helps you build trust and credibility with your potential customers.
This is much different than having an ad showing on the first page of Google. These days most users understant the different between a paid ad and an organic result. They realize that anyone can rank in the top spots if they’re willing to spend enough money to get there.
Why You Should Consider SEO as Your Best Sources of Traffic
Below are some fundamental reasons that SEO is one of the strongest sources of website traffic:
- SEO can target visitors from anywhere
- It drives trafic base on user interest
- SEO results have long term impact to your business
- Searchers have a higher degree of trust
- It gives you high competetive advantage
Now How Do You Optimize Your Website For SEO – Follow This Simple Guide
1. Analyze your website Content
If a few people visit your site and fail to click on your CTA, you might not have a problem. However, if a large percentage of visitors ignore your CTA, you might need to make some adjustments.
One piece of data by itself might not tell you anything, but when you collect lots of data, you start to notice patterns.
User behavior reports and Google Search Console traffic data help paint a clear picture. User behavior reports, for instance, show you how people behave once they land on your site, while GSC data tracks key metrics, such as number of sessions, number of unique sessions, bounce rate, and more.
Analyze the data for specific patterns. Referral sources can tell you a lot about your audience. How are people finding your site? Look for pages that get more traffic and more conversions than others. Reverse-engineer that page’s success to replicate it across your site.
2. Conduct thorough keyword research
Years ago, you could pick a keyword out of thin air, write a 300-word article, and rank for that keyword the next day. SEO doesn’t work like that anymore.
Tools like Ubersuggest help you find keywords related to your business and niche. Use it to find long-tail keywords that fit with your prospective customers’ user intent. Think about why they would search for a particular keyword and what they would hope to find on a page about it.
Start with a broad keyword. For instance, maybe you offer dog boarding, so you begin with a keyword like “dog kennels.”
Ubersuggest will provide you with a list of keywords that you can filter in several ways. You’re looking for long-tail keywords you can use to attract a specific audience.
Do this over and over again as you create more pages for your site. Write long, in-depth articles that provide as much information on the topic as possible.
3. Optimize the website for mobile
With more and more people accessing websites via mobile devices, you don’t want to leave those potential conversions out in the cold. Furthermore, Google has launched the mobile-first index, which means you might rank better if you focus on mobile friendliness.
Responsive design offers the easiest solution. You can download free and premium WordPress themes that have responsive design built in, which means you don’t have to worry about adding any extra code.
4. Speed up the pages
Page speed matters when it comes to both SEO and conversions.
If you visit a website that takes forever to load, you’ll likely click the “back” button and look for something else. Similarly, if you’re filling out a form that refuses to submit due to slow speed, you’ll eventually give up.
Google’s PageSpeed Insights gives you valuable insight into how fast your site loads across all devices and what specific things you can fix to make your site faster.
5. Get quality backlinks
Backlinks are a prime factor in helping your website rank better.
When high-quality sites link to yours, Google interprets the link as a signal of your site’s credibility. As you build a solid backlink profile, your pages will climb up the ranks.
Getting quality backlinks takes effort, but you’ll see results. Consider emailing influencers and other blogs in your niche. Share your article with them and point them to a page where you’ve shared a piece of their content.
Following these simple guide will get you amazing SEO result and rank you on the top list of within Months.
The Future of SEO
The SEO marketing landscape is constantly changing. Google updates its ranking algorithms regularly and gets better and better at identifying the most relevant websites for any given search.
Because SEO is in this constant state of flux, you never “finish” optimizing your website. But providing a good experience and solid information to your website visitors will go a long way to keeping you at or near the top of the search results for the long term.
After all, that’s what Google’s goal is – to provide searchers with the most relevant and helpful results possible. When you work hard to provide your visitors with a good experience, you’ll have a solid head-start on your search engine optimization as well.